When mergers and acquisitions get announced, people tend to focus on the financials of the deal. It is interesting to see who paid out, who cashed in, and for how much. What may matter more, however, is what happens AFTER the acquisition. Bad execution can cause a myriad of problems. Cultures can clash, reality can unwind expectations, and goals can remain unrealized. While it is rare for mergers to "unwind," it is, unfortunately, common that merged groups continue to operate in silos. With economies of scale unrealized, overall group disappointment grows, and you are left in a spot that is no better than before.
While the causes of bad mergers are multi-dimensional, the right technology can do a lot to achieve that economy of scale that drove the merger in the first place. The trick is giving each legacy practice control of their own workflow while simultaneously allowing for sharing of work, collaboration and combined analytics. Clario's Linqed Workflow allows each practice in a merged organization to have their own workflow system. They can configure this however they want and share worklists of exams to other practices in the merged organization.
Let's take two practices as an example. Rad Associates of Winterfell (RAW) and Rad Associates of Kings Landing (RAKL) decided to merge to fend off threats from Rad Associates of Casterly Rock who were trying to take contracts from the two groups. Both RAW and RAKL have built their practices around the needs of the community they service, and both realize they cannot build a single system to drive their workflow without significant compromise and a potential reduction in the quality of service they provide. This is an especially bad time to bring this news to the hospitals they service, as Casterly Rock is still looking for an opening to take hospital contracts. What they decide to do is to purchase two Clario systems. One for RAW and one for RAKL. What follows next is a five-step process.
- Each will be built and configured specifically around the needs of each practice.
- Combined analytics will then be configured to show a unified dashboard of key performance metrics for the combined operation.
- Worklist sharing between the systems will begin. Subspecialized exams such as pediatric neuro will be shared, resulting in better reports without sacrificing TATs.
- Worklist sharing is expanded, teleradiology is launched, rad support is centralized.
- The peer to peer network is complete, and ready for other practices to be integrated.
Now the merged group has built an expandable technology infrastructure that is difficult for any other practice in the seven kingdoms to compete with. Who knows, you might even end up sitting on the Iron Throne.